
Leni Klum has responded to criticism surrounding her decision to model lingerie alongside her mother, supermodel Heidi Klum.
The 20-year-old and her famous mom have been featured in multiple campaigns for the Italian lingerie brand Intimissimi, sparking praise and controversy. Despite the backlash, Leni remains unfazed by the negativity.
"I always try to remember that no matter what you do, there will always be someone who doesn't like it," Leni told Glamour Germany. "You simply have no influence on it and shouldn't concentrate too much on the negative."
She also pointed out that the overwhelming majority of feedback has been positive. "But there are so many more positive reactions. Oh, and: Most of the comments are in German, and I don't really understand many of them. Of course, that helps too," she added.
Over the years, Leni and Heidi have faced criticism each time they’ve appeared in Intimissimi ads together. Their latest campaign, released in October 2024, was met with mixed reactions.
"This makes me feel uncomfortable," one social media user commented.
Another added, "Heidi looks amazing. But why would you pose in lace revealing lingerie with your mother? Gives me a yucky feeling."
However, others came to their defense. "Two beautiful ladies! I can't imagine why anyone would be critical of this. People have been modeling underwear forever," one supporter wrote.
Leni has been making waves in the modeling industry since she started her career at 16. In 2021, she and Heidi appeared together on the cover of Vogue Germany for the January/February 2025 issue.
"So excited for my first cover!! I had so much fun on set with @voguegermany couldn't dream of a better start!! Thank you for being by my side @heidiklum," Leni shared on Instagram at the time.
She originally wanted to begin modeling at 13 but took her mother’s advice to wait. Looking back, Leni acknowledges that her mother’s guidance helped her approach the industry with more awareness.
"Without my mother's advice, I would have approached the matter a little naively and wouldn't have had such an understanding of what goes into modeling," she told Glamour Germany. "It's not just jumping in front of the camera and looking pretty, but a lot of things happen behind the scenes that you can no longer see in the end product. Modeling requires a lot of discipline."
Heidi has always been supportive of her daughter's career and has shared her own wisdom with Leni along the way.
"I think the best advice I've given my daughter for being a model is to always be happy with yourself when you look in the mirror. I think that's most important," Heidi told Fox News Digital in a 2023 interview.
Despite the criticism, Leni continues to embrace her modeling journey, standing firm in her decisions and focusing on the positive.